The Virginia Lottery app lets you scan your Keno ticket to check your numbers. Download the app, scan and see if you’ve won!

• Virginian lottery players can now try their hand at Keno, a fast-paced lottery where drawings take place every four minutes and players have a chance to win prizes of up to $1 million.
• You'll need to first sign up for a MyGameRoom account. If you have purchased a Subscription or entered a Lottery promotion in the past year, you are already a member and may login.

On the heels of implementing iLottery in July, the Virginia Lottery followed with launching its new 4-minute Keno in August. It was a big job in the middle of a pandemic.
Keno recruitment for bars and restaurants was very difficult. “Most potential locations were closed to adhere to state and local guidelines. Also, for their safety, our field sales reps were not conducting their normal in-person appointments to sell-in the game. We did see some success with post card mailings that provided a link to a Keno recruitment website. We are working closely with our sales team on some creative ideas to attract non-traditional retailers and confident that we’ll begin to see a rise in those partnership,” said Corey Klingel, Draw Game Specialist, Virginia Lottery.

Though the lottery is advertising on traditional channels, Klingel said it definitely chose to focus on targeting cross-platform device users and streaming consumers. “With many people still working remotely, we felt this was our best opportunity to engage our players with our messages,” said Klingel.

All the lottery’s traditional retailers sell Keno. “Some of our higher-volume retailers also have installed monitors that display the drawings and we are seeing positive results from that,” noted Klingel. “When we begin expanding our reach into non-traditional retailers, we are confident that our player base will already be familiar with the game.”

The first full week of Keno’s sales were $807,101. “We averaged around $100,000 in daily Keno sales until our advertising campaign began two weeks after the official launch. Currently, sales are averaging around $125,000 daily, and we just celebrated our first week over $1M in sales!” he said.

Keno sales are estimated at $35 million in fiscal 2021, based on 11 months of sales. “Our estimates are based on previous performance history with other states. We did lean conservatively, as the pandemic hampered the recruitment process and also eliminated the social advantage on which Keno typically thrives. Despite those hurdles, Keno is performing well and we are above our original expectations after one month of sales,” said Klingel.

Since the lottery cannot conduct consumer launch events, it is educating its players and retailers through its website, targeted publications, emails and SMS. “In partnership with our Public Affairs team, our Experiential Marketing team conducts something called ‘Friday Funday’ on the lottery’s Facebook page. These ‘events’ allow us the opportunity to engage with our players and educate them about everything from our mission to all of our games, including Keno. When it is appropriate for our Experiential Marketing team to conduct face-to-face events, they will be offering Keno free-play coupons to encourage players to give it a try,” said Klingel.

The lottery also developed an educational “how to play” video to teach players about Keno. “Players who watched the entire video were rewarded with a Keno coupon. The promotion allowed us the opportunity not only to educate our players, but also drive them to a visit with one of our valuable retail partners,” said Klingel.
Keno currently is not offered on the iLottery platform, though it may be added at a future date.

There is a new game for lottery players in Virginia.

On Monday, the Virginia Lotterylaunched its new keno game, giving lotto players a chance to play a drawing game at practically any time of day or night.

The keno game also comes with an eye-popping $1 million top prize.

Keno brings frequent drawings, multiple ways to win

The introduction of keno brings the highest-frequency drawing game the VA Lottery has ever had.

A new keno drawing takes place every four minutes, and drawings are almost 24/7. The only breaks come during the half-hour between 1-1:30 a.m. each day for occasional system processing.

You start by picking up a keno playslip from any of the 5,300 Virginia Lottery retail locations around the state.

Filling out the slip requires four items:

Va Lottery Keno Game Results

1. The number of spots to play (from one to 10).
2. The amount of the wager (from $1 to $10).
3. The number of consecutive draws to play (from one to 20).
4. The numbers selected from one to 80 (must be same as number of spots listed in step one).

For example, say you pick four spots, wager $2 per draw and play five consecutive draws. The cost of the ticket would be the wager amount ($2) multiplied by the number of draws (five), bringing the total to $10.

Then, you would pick five numbers from one to 80, and turn in the playslip. You receive a printed-out ticket that lists the selections and which drawing(s) you are playing.

For each drawing, 20 of the 80 numbers are chosen, and you hope that some or all of your numbers are drawn.

You can watch the drawings on keno monitors at many Virginia Lottery retailers or at the Virginia Lottery website where you can also check previous drawings.

Long-shot odds to win the $1 million prize

To have a chance at the top prize of $1 million, you would have to play the “10 Spot Game” (all 10 spots) for the maximum $10 wager. All 10 of the chosen numbers must then appear among the 20 chosen in the drawing.

The VA Lottery’s published odds state that’s a 1 in 8,911,711 long shot of hitting all 10 numbers in the “10 Spot Game.”

Keno Va Lottery Results

Besides the $1 million prize, you can win anywhere from $1 to $5,000 for every $1 bet. You can even win a small prize for picking zero numbers correctly, if picking at least six spots.

The overall odds to win range from 1 in 2.8 (in a seven-spot game) to 1 in 16.6 (in a two-spot game).

Virginia can compete with neighboring states

The introduction of keno in Virginia comes two weeks after West Virginia launched a similar game in July. In West Virginia, Keno Go features a top prize of $100,000.

VA Lottery officials had been considering adding keno since 2017 when North Carolina added the game.

Md Lottery

The North Carolina Education Lottery previously introduced Carolina Keno late in 2017. During its first seven months, keno added over $28.5 million in sales in NC, then another $42 million during the fiscal year ending June 2019.

Just like in WV, North Carolina’s keno game also features a top prize of $100,000.

Keno Va Lottery Game

The new game arrives about a month after Virginia considerably expanded the selection of games players can play online.

Check Lottery Numbers Virginia

While keno cannot be played online, players can purchase Powerball and Mega Millions tickets, play Cash4Life and play other instant-win and electronic scratcher games online.